You don't always have enough money in the bank to make it to the next payday. Unexpected expenses exceed your savings, and you need some way to supplement your short-term cash flow. Figuring out the best payday loans (or best alternatives to a payday loan) to fit your needs requires understanding these loans and knowing what to look for in a lender.
Nobody likes being in debt, but it’s even worse when it seems like there’s no way out. Twelve million Americans turn to payday loans every year, spending $9 billion on loan fees, according to a recent report by the Pew Charitable Trusts, because few of these loans are paid off by their due date. In fact, the Consumer Financial Protection Bureau notes more than 60% of borrowers end up trapped in payday loan debt, rolling over the loan so many times that they end up paying more in fees than their initial loan amount.
This reinforces the findings of the U.S. Federal Deposit Insurance Corporation (FDIC) study from 2011 which found black and Hispanic families, recent immigrants, and single parents were more likely to use payday loans. In addition, their reasons for using these products were not as suggested by the payday industry for one time expenses, but to meet normal recurring obligations.[15]
The process to obtain a payday loan is very easy, and it all starts with filling out our online request form on the left side of this page. Within minutes of submitting it, a representative from your nearest store location will call you back to confirm your information, answer your questions and make sure you have the simple required items for your payday loan.
DISCLOSURE: This is a solicitation for a title loan or payday loan. This is not a guaranteed offer and requires a complete and approved application. Title loans amount subject to vehicle evaluation. Results and actual loan amounts may vary. Certain limitations apply. All loans subject to customer's ability to repay. This site is affiliated with one or more of the licensed lenders referenced herein.
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Some payday loan companies gather your personal information and then shop around for a lender. That means your information could go out to third parties as part of the lending process. Other companies will even sell contact information, leaving you dealing with sales calls and spam emails. LendUp protects customer information and will never sell it.


The payday lending industry argues that conventional interest rates for lower dollar amounts and shorter terms would not be profitable. For example, a $100 one-week loan, at a 20% APR (compounded weekly) would generate only 38 cents of interest, which would fail to match loan processing costs. Research shows that, on average, payday loan prices moved upward, and that such moves were "consistent with implicit collusion facilitated by price focal points".[35]
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